Text · Writing
Word & Character Counter
Count words, characters, and sentences in any text instantly. Essential for writers, students, social media managers, email marketers, and SEO professionals checking content length.
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Word & character counter
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Character limits by platform
| Platform | Limit | Notes |
|---|---|---|
| X / Twitter | 280 chars | Per tweet |
| LinkedIn post | 3,000 chars | Before "see more" truncation |
| Instagram caption | 2,200 chars | Display truncated at 125 |
| Meta description (SEO) | 155–160 chars | Google truncates beyond this |
| Google Ads headline | 30 chars | Per headline |
| SMS message | 160 chars | Single SMS unit |
| Email subject line | 60 chars | Optimal for mobile preview |
Frequently asked questions
A typical blog post is 1,000–2,000 words. For SEO, aim for 1,500–2,500 words on competitive topics. For social media or emails, shorter is usually better.
Go to Review → Word Count. You can also select specific text and check the count in the status bar at the bottom of the screen.
Research suggests emails under 200 words have the highest response rates. Keep your main message in the first 50 words, as many people only skim.